Sally Falkow, Bulldog Reporter’s social media columnist and PRSA National Capital Chapter and PRESSfeed teams up to gather social media experts and anyone who is interested in the ever expanding world of social media in Pasadena, California on December 1, 2009 for a special professional development workshop in order to determine what is in store for social media in the coming year 2010.

There is no doubt that social media activity has skyrocketed over the past years. Today over 80% of internet users are sharing content and going online. Since people are now adopting social media, companies and businesses have migrated to the online world as well. Almost every major brand name now has their own Facebook page, Twitter feed and YouTube channel.

If you are in to social marketing through social media it is recommended that you attend this workshop. This is not just another panel session that would give you only theoretical overviews. The workshop is a practical how-to session with a case study that illustrates the best social media strategy that you can surely use.

You will be getting specific information about the right influencers, results for measurement, example of how to add a social media press release and how you can use a social media newsroom to increase your online coverage.

Sally Falkow is one of the two finalists nominated by PR News as PR Trainer of the Year and has hosted the Social Media Club. She has taught over more than 300 corporations how to plan and implement a social media strategy. She is currently the president and chief strategist at Expansion Plus, an Internet marketing and PR agency that is based in Los Angeles. If you need the best social media tips and advice then she is the person that you should listen to.