The United Nation’s Special Envoy for Malaria will be announcing a special Social Media Envoy group that would be using the far reach and power of social media in order to help raise awareness for malaria control in Africa.
The special Social Media Envoy is composed of well known figures from both the broadcast media and the social web. Those that have joined this group have pledged to do their part and to taking social action – like a Tweet or a Facebook post each month for the next year starting on the World Malaria Day which takes place on April 25.
The group aims to motivate the social media audiences to support malaria control through tweets, posts and other social media actions that can inspire people to support this cause. The United Nation’s goal is to provide all endemic African countries to have malaria control through interventions by the end of 2010. They aim to work towards near zero deaths from malaria by the year 2015.
Using the power of social media in the fight against Malaria is a good move for the United Nations. The disease is something that everyone
should be aware about and this should be controlled immediately. Malaria takes one million victims to their death each year and 90% of those deaths happen in Sub-Saharan Africa.
There is a lot of money needed to be raised and there is a lot of work to be done for this cause. It would be better if the group would be able to go beyond the once a month social action that they have committed to. Malaria after all is not an easy battle to cope with.
The 2010 Social Media Envoys are the following:
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Reports from the Guardian and the Global Dashboard claim that Facebook threatened to sue Daily Mail. This is due to an article that wrongfully claimed that the social network giant makes it easier for older sex predators to seduce and approach minors.
The article was written by Mark Williams-Thomas, a former police detective. His original title for the said article was “I Posed as a Girl of 14 on Facebook. What Followed Will Sicken You”. The writer talked about his experience when he posed as a minor on Facebook and how he was able to attract sexual predators immediately.
The real issue was that the author was not using Facebook in his experiment and in truth was using a different social networking site. The article was updated at the bottom by the Daily Mail staff. The full text of the update goes this way:
“In an earlier version of this article, we wrongly stated that the criminologist had conducted an experiment into social networking sites by posing as a 14-year-old girl on Facebook with the result that he quickly attracted sexually motivated messages. In fact he had used a different social networking site for this exercise. We are happy to set the record straight.”
The article had caused a strong response from Facebook. According to the Guardian, a UK spokeswoman for Facebook said that the company was considering taking legal actions as the article has damaged its reputation. Aside from the erroneous reporting, Facebook do not accept members below 18 years old and has measures already in place to prevent that kind of behavior from taking place.