As National Hot Dog Month comes to a close, this post takes a look at the top hot dog brands on Facebook to see which one does the best job engaging advocates, building community and growing brand love.
This week we hosted another Social Media Today webinar as part of the Best Thinker webinar series: "Customer Service Is the New Marketing: Turning Satisfaction Into Sales."
Hashtags: when used properly, they are a kind of glue that can hold your social media marketing campaigns together across networks and bring you new business. When used improperly, they can be the most annoying thing about social media, period. So what are the right and wrong ways to use them?
Feeling guilty? Did you fail to publish a post last week? Are you beating yourself up because that ebook, podcast, or product didn’t get launched? I understand how you feel. However, my friend, you need to suck it up.
Brands are not publishers. In the eyes of the readers, the bar is actually higher. What's a brand to do? First, slow down.